Launch Channel Picker: Where to Find Your First Users
Answer all five questions to see your plan.
Rankings come from simple rules we wrote, not from measured results. The channel list is a short selection, not a complete one.
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What this tool does
After you launch, the hardest question is where to start. This picker takes five inputs: who your product is for, whether you already have people to reach, how many hours you have, what you can spend, and whether you are comfortable messaging people directly. It then shows up to three channels to try first, a concrete first step for each, and a short list of channels that are not a good fit yet and why.
How the ranking works
Each channel has a few attributes: whether it costs money, how many hours it needs, whether it depends on an existing audience, whether it involves direct contact, how fast you get feedback, and which audiences it suits. Channels that conflict with your constraints are set aside. The rest are scored by simple rules we wrote and ranked. Nothing here is generated by AI, so the same answers always give the same result.
Limits you should know about
The rules and weights are our own judgment, not measured results, and each recommendation is labeled when it has no verified source behind it. The channel list is a short selection, not every option. Treat the output as a place to start, then pay attention to what actually brings people in.
FAQ
Why does it recommend only three channels? Spreading a small amount of time across many channels usually means none of them get enough attention to tell whether they work.
Why is the email list listed separately? It is not a channel that brings people in. It is a way to keep in touch with anyone who shows interest, whichever channel they came from.
Why was a channel marked “Not yet”? It conflicts with something you told us, such as your budget, your time, having no audience yet, or not wanting to message people directly. You can change your answers to see how the list changes.